by admin | Nov 19, 2019 | Indoor Location, Indoor Mapping, Indoor Wayfinding, People Counting, Position Tracking
We’re living in the midst of a retail apocalypse. Not a Biblical-style end of-the-world apocalypse, maybe, but one certainly involving “destruction or damage on a catastrophic scale” as one dictionary definition has it. KPMG, the auditing giants, say some 44...
by admin | Oct 12, 2019 | Indoor Location, Indoor Mapping, Indoor Wayfinding, People Counting, Position Tracking
You are no doubt familiar with the concept of using GPS to navigate around the road network using your SatNav. A plethora of smartphone applications and outdoor navigation solutions now sit comfortably in dashboards and phone holders of consumers around the globe. ...
by admin | Jul 22, 2019 | Indoor Location, Indoor Wayfinding, Position Tracking
Imagine a world where managers know in near real time the precise status and location of every asset at their disposal. New technology makes that world possible in all large indoor locations: Airports, railway stations, large museums, universities and colleges,...
by admin | Jul 22, 2019 | Indoor Location, Indoor Mapping, Indoor Wayfinding, News, People Counting, Position Tracking
As the owners of shopping malls across the UK and Europe search for unique ways to engage retail customers, UK-based location technology company Briteyellow, and Budapest-based film producers Unified Entertainment Production (UEP) have formed a boundary breaking...
by admin | Jul 17, 2019 | News, Position Tracking
Augmented and Virtual Reality are redefining how consumers want to interact with brands. New analysis of data from Mindshare by online marketplace OnBuy found that almost four in every five (80%) shoppers in the UK wish to use augmented reality on their phones to...
by admin | Jul 16, 2019 | News, People Counting, Position Tracking
One of the challenges facing local authorities is in understanding accurate numbers of visitors to their locations, where the retail opportunities are, and to understand how or if people are moving between locations. Briteyellow uses LoRaWAN antennae and WiFi sonars...